The Salvation Army of Greater Green Bay has started its annual Christmas Campaign, launching the drive on Nov. 12 in Suamico as the holiday season approaches.

Organizers set a goal of raising $1.35 million this year, slightly more than last year. They say the campaign is meant to bring relief to families facing added financial stress during the holidays.

Major Catherine Fitzgerald, the organization's Greater Green Bay area coordinator, said many families were already barely making it month to month before prices and gas costs rose further. She said that pressure leaves families weighing basic options, including how to keep food on the table through the end of the month.

The familiar red kettles and bell ringers will be part of the effort again. Ringers will be stationed at several locations, including Bay Park Square Mall, Fleet Farm and Woodman's.

Volunteers remain central to the campaign. Dale Artel, a Navy veteran who has volunteered as a bell ringer for more than 20 years, received the 2026 Bell Ringer Award. Organizers note that the need for assistance does not end when the holidays are over, and people seeking help, or wanting to donate or volunteer, can contact the Salvation Army through its website.